It's Time to Power On Your Strategic Marketing Plans
We specialize in developing original, high-quality, and engaging content for businesses in the Columbus, Nebraska area, that will help you connect better with your prospects and current customers. We are hyper-local and here to help.
About
Fueling Your Content Success Journey
At 402 CONTENT Marketing, we are more than content creators. We are storytellers, strategists and digital marketing enthusiasts dedicated to your success. With a passion for crafting compelling narratives, we understand that in today's digital landscape, content is the key to capturing hearts and minds.
Each journey starts with our Marketing Strategist working closely with you to revise, develop and/or implement a Strategic Marketing Plan specifically for your business.
Next our team of content creators engage in the making of marketing materials such as social media posts, infographics, articles, whitepapers, guides, gated content, blog posts and many more.
And with our vast network of artists, we also oversee and manage the creation by photographers, graphic designers and videographers.
Service
Key Services We Offer
Consultant Services
We understand the importance of ensuring that your strategic marketing strategy ties into everything you do. We start by understanding and helping you develop or refine your plan. Then we ensure your messaging on all marketing channels reflect your plan.
Compelling Content Creation
Our service is dedicated to crafting dynamic, immersive and highly engaging interactive content that captivates your audience like never before. Whether you're looking to create long-form stories, interactive quizzes, surveys, webinars or virtual tours, we can handle it.
Professional Editing
Our professional service is designed to help your writing reach its full potential. More than ever, critical feedback and revisions play a crucial role in how well a written project reads. We provide assistance from proofreading (Grammar, spelling, punctuation and formatting) to developmental editing (point of view, tone, sentence and paragraph structures). Our editors' extensive skills and feedback can help your writing be more clear, concise and compelling.
Social Media Management
Whether you are looking to establish a social media presence or trying to do more with the one you have, our team will deliver results in today's fast-paced digital landscape. Our team of content experts excels at breathing new life on your social media platforms.
FAQS
What makes content marketing different from traditional advertising?
Content marketing focuses on creating valuable, informative, and engaging content that attracts and educates your target audience, without utilizing unreliable and somewhat dangerous AI. It's about building a relationship with your audience by providing them with useful information, whereas traditional advertising typically involves paid promotional messages that aim for immediate sales. Content marketing builds trust and credibility over time, leading to long-term customer loyalty and organic growth.
Can my business afford an agency?
When small businesses explore the cost associated with hiring an internal marketing professional for their company, like many large companies have, they are looking at $40 - $50,000 per year, plus benefits. When you hire 402 Content Marketing, you only pay for consulting and services you need, when you need them.
How do you determine the success of a content marketing campaign?
Success in content marketing is measured by a combination of key performance indicators (KPIs) tailored to your specific goals. Common metrics include website traffic, engagement (such as likes, shares, and comments), conversion rates, and return on investment (ROI). We provide transparent reporting and analysis, allowing you to track progress and make data-driven decisions to optimize your strategy for the best results.
Can you help my business with content ideas and strategy?
Absolutely. Crafting effective content starts with a well-defined strategy. Our team of experienced content strategists will work closely with you to understand your brand, target audience, and business goals. We'll then develop a content plan that includes content ideas, topics, formats, and a publication schedule. Whether you need blog posts, social media content, email campaigns or more, we have the expertise to create and execute a customized content marketing strategy that aligns with your objectives and helps you achieve sustainable growth.
Our Co-Founder
Meet Vincent
A seasoned Marketing Strategist with more than 22 years of experience in the industry, Vincent has demonstrated exceptional leadership skills, guiding and inspiring multiple creative teams in different markets to achieve remarkable results.
His strategic mindset and ability to think outside the box have allowed him to develop innovative marketing campaigns that drive business growth. Vincent has had the privilege of working closely with hundreds of small business owners over the years, helping them navigate the ever-changing marketing landscape to achieve their goals. His proficiency in P&L management has also played a crucial role in ensuring the profitability and sustainability of these projects.
Beyond his professional endeavors, Vincent is an avid sports enthusiast. Naturally a die-hard Husker fan, he also finds joy in cheering on the Kansas City Chiefs or hitting the links. These personal interests not only provide him with a well-rounded perspective but also fuel his passion for teamwork and competition.
